WHY Consulting

Turning the Future into Bright, Digital & Green

Here’s WHY
WHY Consulting turns the future of our clients into #bright, #digital and #green. Because we truly believe that digital technologies and data-driven applications can help us overcome the most daring, complex challenges of our time.

• Bright: innovation is key in order to remain relevant, become more competitive and mature into future-proof.

• Digital: digital transformation is an undeniably dominant factor in shaping our society and everyday lives.

• Green: sustainability and climate goals are crucial in our well-being and prosperous life on our planet.

Learn more about what we can do for you here.

You might ask why WHY? Well, WHY stands for:

• In a graph WHY (Y) depicts growth in X time

• Asking WHY five times will solve any problem

• WHY is the most fundamental strategic question

• Great leadership start with WHY, then ‘how’ and then ‘what’

WHY is short for its founder Wouters, Harald, Yleinen: all 3 meaning ‘general’ in Nordic languages

Coincidence? WHY? We beg to differ…

WHY Consulting helps clients on their path towards innovation, digital transformation and sustainable transition. We advise public and private entities on developing strategies, setting up collaborations and executing joint programmes. Learn more about our services here.

Bright

Digital

Green

We support urban actors in their integrated management, collaborative working and forward thinking.

#smart ecosystems

Leading regional innovation ecosystems rely on the power of collaboration between the business, science and public community. Key assets of an attractive business location are: easy access to multiple types of technology, talent and funding. By having parties become partners and share an agenda, they can help a city to easier address its challenges in for example public safety, traffic flows, energy consumption, waste reduction and water management.

#datadriven platforms

As representative of its residents and guardian the public space, a city should carefully consider the development of urban data platform for its data-driven services. Not only for creating the right framework conditions in digital infrastructure and software architecture for data exchange, but especially in leadership, governance and stakeholder management. Certainly when private parties are offer new services, by collecting real-time data from sensors, objects and vehicles.

#futureproof society

To make cities futureproof, we make use of what we call reverse city marketing. Instead of showcasing the city’s assets to attract investment, we display the cities key societal challenges. We take problem-solving approach by showing the city’s vulnerability and being honest that public authorities need the business and science community for help. In times of data-driven solutions, we create new business opportunities and let our citizens benefit.